Small Business Learning Series: Holiday Purchasing & Merchandising

The holiday season is just around the corner…let’s get ready! Holiday sales are a $942 BILLION dollar business! Join us to talk about purchasing strategies for the holiday season to ensure you have the merchandise you need to have a profitable season. We will discuss seasonal displays and marketing techniques to make your store a memorable shopping experience for your customers and drive sales to your business. October-December is the super-bowl of retail….let’s look at ways to make you a winner this holiday season!

Speaker: Jennifer Hinzie, Owner of Polka Dots Boutique in Old Town, Lansing

Register today!